Xiaomi· Product capsule · Remote work · 2021
Every task, one screen.
A product capsule for the Xiaomi Pad 5, built around its capacity to handle every task of a remote workday.
The reel
Open on Vimeo ↗The full piece, as it aired.
The brief.
Xiaomi needed a capsule proving the Pad 5 could carry a full remote workday, not just one task in isolation.
The idea.
Move through a real workday, one task at a time, on a single device.
The craft.
Product-focused capture across multiple work scenarios on a single device.
Edit paced to move between tasks without losing the product as the through-line.
The result.
Released as a Xiaomi Pad 5 product capsule for the remote-work use case.
Credits
- Client
- Xiaomi
- Production
- HARDLIGHT
